Initial cohort
5 calls Validation first A deliberately small starting cohort with buyer-approved criteriaNursing home abuse & neglect calls for law firms
We reach families after serious nursing home harm and connect qualified callers with your firm.
Legal Lead Co runs education-first advertising aimed at adult children, spouses, and caregivers. Callers are screened against your approved states, facility types, injury thresholds, date window, and intake rules before a live handoff. Your firm decides which matters to evaluate or accept.
Schedule an Intro CallPilot structure
Start with one state, one firm, and five billable calls.
The rate and exact screen come from the accepting firm’s written terms. Nothing is an offer until that writing exists. We do not scale until the first cohort produces usable acceptance feedback.
Routing
1 firm Direct handoff One named firm, one approved route, and written intake hoursExpansion gate
Proof first Then decide Scale only after accepted-call and retained-case feedback supports itNo inventory, rate, state, source, or volume is final until a direct buyer approves the written terms. California is not available for this pilot. A Georgia working research rate of $475 per billable call is a labeled hypothesis only, not a quote.
Call criteria
What counts as a billable call
These are the proposed structural gates. The accepting firm must approve the exact language and exclusions in writing before use.
- 01Approved facility and state
The event happened at a facility type and in a state your firm accepts.
- 02Serious harm
The resident suffered an approved serious injury, hospitalization, or death.
- 03Accepted caller relationship
The caller is the resident or a family, estate, POA, guardian, or other decision-maker your firm accepts.
- 04No lawyer on it yet
The resident or estate is not already represented for the same matter.
- 05Inside your date window
The incident falls within the firm’s written intake window. This is a screening rule, not a legal conclusion.
- 06Live, substantive handoff
The call connects during approved intake hours and meets the written duration floor. Duration alone never proves payability or case merit.
Call records
You can see exactly where every call came from.
Each billable call includes its source, screening answers, caller ID, connected time, and system call ID.
Call record
What comes with each billable call
Format preview
- Received
- Timestamp recorded
- System call ID
- Unique to this call
- Market
- Your selected state
- Facility
- Name and facility type supplied
- Serious harm
- Approved injury category reported
- Incident window
- Date answers saved
- Caller relationship
- Relationship to resident recorded
- Representation
- Caller reported none for this matter
- Duration
- Firm-approved handoff floor measured
- Caller ID
- Captured with the record
- Screening answers
- Saved with the record
- Delivery
- Approved firm route
- Source
- Brand and campaign identified
This is the record format, not a real call. The fields your firm receives are confirmed in writing before delivery starts.
Serious-harm categories
Nursing home injury calls the pilot may screen for.
These are proposed categories, not a promise that any event is negligence or a viable claim. The accepting firm controls the final screen.
Pressure injuries and infection
Stage 4 or unstageable pressure injuries, especially with infection, sepsis, amputation, hospitalization, or death. Stage 3 cases remain firm-specific.
Falls, fractures, and elopement
Falls involving hip fracture, brain bleed, serious head injury, hospitalization, or death, plus elopement that causes significant harm.
Other serious facility harm
Malnutrition or dehydration requiring hospitalization, medication injury, over-sedation, assault, resident-on-resident violence, or wrongful death.
Getting started
How setup works.
The firm approves the product before anything runs. We handle the path between the approved ad and the live handoff.
We advertise
Education-first ads reach adult children, spouses, and caregivers. Your firm approves the ads and sources before anything runs.
We screen with six checks
Callers answer the approved questions before handoff. Your firm’s written criteria control the screen.
Live transfer
The call connects live during approved intake hours to one named firm.
Call record
Each billable call includes its source, screening answers, caller ID, connected time, and system call ID.
Before you decide
Frequently Asked Questions
Short answers below. Before any payment, all of it is spelled out in writing.
Is each call exclusive to our firm?
That is the pilot design: each approved call routes to one named firm, and the caller intentionally asks to connect with that firm. The written pilot terms define exclusivity, duplicate handling, and any exceptions. We do not promise territory exclusivity.
What if we get billed for a call that shouldn’t count?
The written terms define an objective review and credit process for problems such as the wrong state or facility type, an injury outside the approved screen, an already-represented caller, a duplicate under the agreed rule, or a routing failure on our side. A firm’s decision not to investigate or accept a matter is not, by itself, a credit reason.
Can you add screening questions just for our firm?
Yes. Nursing home matters are fact-specific, so the serious-harm screen, caller relationship, facility type, state, incident-date window, and exclusions must match your firm’s written criteria.
How do we get the call details?
We integrate with your CRM when possible and can push call records into your existing call flow. Email and SMS delivery are also available. Integration work and third-party fees may cost extra and are approved before setup.
Can we cap the volume, or raise it?
The first cohort is capped at five calls. We discuss any expansion only after your team returns accepted, rejected, retained, and reason-code feedback and the evidence supports continuing.
Which states can you run?
Georgia, Ohio, Pennsylvania, Illinois, and New Jersey are research priorities, not promised inventory. California is not available for this pilot. We will not activate a state until a direct firm approves the geography, source, screening, intake, and compliance terms in writing.
What do you need from our firm?
Written case and caller criteria, approved states and facilities, approved advertising sources, intake hours, a live routing destination, a passed end-to-end test, and feedback on every delivered call.
Are calls recorded?
Not by default. Any recording configuration and notice must be approved, legally reviewed for the relevant states, enabled, and tested before launch.
How long will the five-call pilot take?
We do not promise a fixed delivery window before the state, case criteria, sources, and live-intake schedule are approved. The written pilot terms will state the delivery period and what happens if the cohort is not completed.
Do you guarantee signed cases or ROI?
No. We do not guarantee case sign-ups, representation, settlements, recovery, or ROI. Your firm independently evaluates every caller. A connected-call duration may be one objective delivery condition, but duration alone never proves payability, merit, or case acceptance.
What happens before we pay?
We confirm a direct-buyer fit, approve the state, facilities, injuries, caller relationships, incident-date window, sources, ads, disclosures, intake hours, rate, review rules, and delivery terms. We then run an end-to-end routing test. Everything is agreed in writing before payment or activation.
Where will the calls come from?
The initial research thesis is education-first advertising for adult children, spouses, and caregivers, with NewsBreak as a priority native channel to validate. No source runs unless your firm expressly approves it and the ads, disclosures, and tracking have been reviewed.
Next step
See if a five-call validation is a fit.
Come with your target states, facility and injury criteria, caller-relationship rules, and live-intake capacity.
Schedule an Intro Call